Mr. Makarand Vipat, Mass Investments, Pune
Mr. Makarand Vipat belongs to city often called an automobile hub of India – Pune. A Diploma Mechanical Engineer – Makarand was working with one of the renowned Automobile manufacturer – TATA Motors. Though he was working with a big name in the auto industry he never get a level of satisfaction that he wanted. He decided to left TATA Motors and started selling Mutual Fund under his company named: MASS Investments. Later Makarand joined hands with his two friends and started Precision Investment Services. They strongly believe in educating the customers and make them aware about the investment products and Hence their Client acquisition process start itself with free of cost seminars on investment products.
Team e-Saathi glad to share interview of Mr. Makarand Vipat who is chasing dream for 1000 Cr. AUM.
ES: Please introduce yourself and share vision and mission of your firm.
Makarand: Myself Makarand Anant Vipat, - MASS Investments. This is Partnership company having 3 partners. Myself, Mr. Kiran Jadhav & Ashish Kelkar. MASS Investment is sister company of Precision Investment Services. Our company’s vision is “To lead every individual towards financial security. And mission is "Educate individuals on wealth creation by empowering them with precise advice".
ES: What inspired you to choose the career of a financial advisor / distributor?
Makarand: I am regular investor in MF since 2001. I got decent returns on my investment. So thought of becoming financial advisor.
ES:What made you to join NJ as NJ Partner ?
Makarand: NJ is biggest MF distributor in India. When I passed out my AMFI exam, Nj Pune branch person contacted me & explained me the services of NJ which are quite impressive.NJ is one stop shop for advisors. Website & valuation report are quite user friendly.
ES: Do you promote the idea of savings through MF SIP in your clients?
Makarand: Yes. Offcourse. Actually SIP is the only way to create wealth creation for retirement.
ES:Client communications is an integral part of your business. Please share any best practices / services related to communications adopted by you.
Makarand: Normally I suggest clients to talk on mails. Replies to mails given within 24 hrs. Every day I talk at least 10 -15 clients.
ES:How do you educate and convince your clients for mutual funds, especially the first time investors?
Makarand: We conduct seminar on WEALTH CREATION once in month. Its 2 our free of cost seminar. Where we tell importance of MF & MF SIPs. Why one should start SIP? How MF works? Importance of investing in MF etc.
ES:Your experience with NJ's technology initiatives in terms of various Desks for Clients & Partners ?
Makarand: Its very fantastic experience with NJ. Recently launched Biz Mall Product - MCS videos has made our business very easy.
ES:How much importance do you give to Asset Allocation & Risk Profile while offering solution to clients need ?
Makarand: Yes. Asset allocation is very important aspect in Investments. This allocation is depend on the age of client. If the client is younger then he should allocate more savings to equity asset class. But at the same time he should prepare emergency funds as well. If he does provision of emergency fund then equity investment remain long term automatically.
ES: Winning the trust of a Client is not an easy task. How do you think you can win the trust of the Clients?
Makarand: Before answering this question would like to share we have dedicated team who take regular follow up to fix appointments with the prospects who were attendees in our seminars. This team works on the lead generated through seminars and other activities we do. We have strong back office and field support team to look after pre and post client acquisition activities and I believe that is our biggest strength apart from advice and regular monitoring of investments.
So before one become our client starting from educating them to give them suitable investment advice. Further transparency in business is the only way to win trust of client is what my view. Suggest what you speak.
ES: What suggestion / advice you would like to give to new Partners who have yet not established themselves in the business?
Makarand: According to me there is no other option for hard work if you want to establish in business. Think of your business 24*7. Speak to people. Invest in man power.
ES: Can you please share your short term and long term targets for your business.
Makarand: We have only one target and that is to achieve 1000 Cr AUM and we all are dedicatedly working for it.
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